Every time that I find myself hopping from airport to airport, I love seeing the HSBC “think different” ad campaigns. Some interesting facts I read at Heathrow recently:
The last one is definitely my favorite. You can read more about the campaign here.
These captions put forwards a very interesting proposition. They provoke us to think differently. Who would have thought that selling audio oscillators would lay foundation for a billion dollar company (Hewlett Packard).
Disruption always starts small and the key to success is to keep your eyes open about the opportunities around you.