Press Release

Druva Supercharges Autonomous Protection With Generative AI

Data resiliency pioneer launches Dru, the industry’s first AI copilot for backup, to increase productivity and support better IT decision-making

Caption: Dru has a conversational interface and provides users with information how they need it

SANTA CLARA, Calif. – October 19, 2023 – Druva, the first and only at-scale SaaS platform for data resiliency, today unveiled Dru, the industry’s first AI copilot for backup that revolutionizes how customers engage with their data protection solutions. Dru allows both IT and business users to get critical information through a conversational interface, helping customers reduce protection risks, gain insight into their protection environment, and quickly navigate their solution through a dynamic, customized interface. Dru’s generative AI capabilities empower seasoned backup admins to make smarter decisions and novice admins to perform like experts.

In an ever-evolving digital world, IT teams are overburdened with an increasing amount of responsibilities and complexity as businesses try to do more with less. While many organizations are promising the potential value of AI, Dru addresses real customer challenges today. With Dru, IT teams gain a new way to access information and drive actions through simple conversations to further increase productivity.

“We believe that the future is autonomous, and Druva is committed to pushing the forefront of innovation. We are listening closely to customer pain points and being thoughtful with how we build and incorporate Dru into our platform to ensure we’re solving real-world problems,” said Jaspreet Singh, CEO at Druva. “Our customers are already leveraging the efficiency benefits of our 100% SaaS, fully managed platform, and now with generative AI integrated directly into the solution, they can further expedite decision-making across their environment.”

Dru is designed to equip every user with the insight – and foresight – to make data protection more autonomous. Dru’s generative AI capabilities offer: 

  • Interactive reporting: Dru delivers streamlined data access and reporting with an interactive and highly visual design. Dru enables users to request real-time, custom reports, ask follow-up questions to refine report variables, and act on AI-powered suggestions to remediate backup failures within user reports.

  • Assisted troubleshooting: With simple written prompts, Dru can analyze logs, and troubleshoot errors – helping users understand and improve their backup and security postures. The conversational interface makes it easier for IT teams to interact, analyze and find the information they’re looking for.

  • Intelligent responses: Dru proactively prompts users with recommendations and best practices customized to their specific environments. It also advises users how to leverage new and advanced functionality to get the most value out of the platform.

  • Simplified admin operations: Dru will assist with everyday administrative tasks by executing simple protection tasks for users. From creating new backup policies to triggering new backups of specific workloads, Dru will drive enhanced productivity for every user. 

  • Customized navigation: Dru is architected with simplicity in mind, allowing users to navigate their custom data protection environments with an easy-to-use conversational interface.

Secure By Design

Druva is architected for enterprise data security and meets the stringent security and data privacy requirements of every customer. Security is foundational to every development effort, and that security-first philosophy extends across Druva’s approach to AI. While Dru is focused on enhancing customer interactions and uses the metadata to enrich the customer experience, it does not have access to customer data and is built to ensure the AI learning process respects user control and permissions.

“Dru is built on AWS Bedrock, which seamlessly integrates with Druva’s advanced security measures, offering customers a fortified and reliable experience,” said Stephen Manley, CTO of Druva. “With the robust foundation models provided by AWS Bedrock, customers will benefit from a smoother, more efficient user experience, as well as faster integrations through responsive, adaptive capabilities.”

This announcement builds on momentum from a strong year of achievements for Druva. The company recently surpassed $200 million in annual recurring revenue and was named: a leader in the Forrester New Wave™: SaaS Application Data Protection, a 3x Visionary in the Gartner Magic Quadrant for Enterprise Backup and Solutions, and a 3x 2023 Gartner® Peer Insights™ Customers’ Choice for Enterprise Backup and Recovery Software Solutions.

Dru is available to select customers today and will be on display at booth #650 at AWS re:Invent 2023, taking place from November 27 to November 30, 2023. For more information on Dru, please visit For further detail on specific use cases, please see the latest blog post.

About Druva

Druva enables cyber, data and operational resilience for every organization with the Data Resiliency Cloud, the industry’s first and only at-scale SaaS solution. Customers can radically simplify data protection, streamline data governance, and gain data visibility and insights as they accelerate cloud adoption. Druva pioneered a SaaS-based approach to eliminate complex infrastructure and related management costs, and deliver data resilience via a single platform spanning multiple geographies and clouds. Druva is trusted by thousands of enterprises, including 60 of the Fortune 500 to make data more resilient and accelerate their journey to cloud. Visit and follow us on LinkedInTwitter and Facebook.

Media Contact:

Alex Cardenas Sr. Manager, Marketing Communications Druva Inc. 1-888-821-0592