People often assume that because they’re using a cloud-based service like OneDrive for file sharing, that their data is protected, as if it was backed up… sadly, this is not the case. While file sharing and data protection technologies have some overlapping features, they are fundamentally different in their approach.
As a product marketing guy, I’m often called on to support our sales team in competitive situations (I like to think of myself as a ninja, minus the cool attire), and over the past few months I have noticed an increase in the “We already have OneDrive for Business, we don’t need data protection” argument.
In these situations, the biggest hurdle that must be overcome is making a clear distinction between file sync and share, and data protection. In these situations, I explain that while these technologies may have some overlapping features, they are fundamentally different in their functionality, and should be considered complementary technologies rather than swappable replacements for one another.
Don’t get me wrong, the rising popularity of Microsoft Office 365 and its bundled file sync and share solution, OneDrive for Business, is good for IT departments, freeing them from the burden of managing their own MSFT infrastructure, as well as for end users, with its collaboration and file sync & share capabilities. However, it should not be mistaken as a replacement for an enterprise data protection solution for few key reasons.
Addressing Different Needs
It’s important to know why file sync and sharing is not the same as an enterprise-grade backup solution. File sharing is built for real-time collaboration with a high availability of smaller sets of end user content, but it is not designed for data recovery in the case of user error, data corruption and data loss due to ransom ware, nor does it address archiving, or a completely new set of compliance and eDiscovery challenges.
Enterprise backup software differs from file sync and sharing in that the software automatically makes a copy of every user’s data available for recovery. Endpoint data is protected in its entirety and if a device is lost or stolen, additional features such as remote wipe and geo tracking help organizations trace the device and/or remotely delete corporate data. In addition, backup of a user’s system and application settings ensures that new or replacement devices can be set up quickly, while preserving a user’s familiar working environment.
Differences In Approach
Understanding the Gaps
Informing prospects of certain limitations with OneDrive can also help make the distinction a little clearer. Here are six reasons why file sharing is not a comprehensive approach to data protection:
Once IT teams and end users understand the key differences between file sync and share and data protection, the case for having both is clear-cut and my job is done <cue ninja smoke bombs>.
Interested in more about the differences between OneDrive and Druva inSync? Read ‘Overcoming The Gaps In Microsoft OneDrive To Achieve Enterprise-Wide Availability and Governance’ technical brief.
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